If you are using traffic exchanges to drive traffic to your site, you're probably going about it all the wrong way. It's OK! Most people who use them make the same mistakes.
If you're just starting out in internet marketing traffic exchanges are usually the first sites that you try to send traffic to your site or affiliate link. Sending these people directly to your page is a huge mistake! You should be using splash pages, banners and text ads to drive your traffic.
People who visit your site through the surf console are not targeted visitors! The only reason they are viewing your page is to earn credits so they can make the same mistakes in showing their pages to you and the other members.
The timer is short and they are trying to view as many pages as quickly as they can, so the page you are showing them to has to have something to catch their eye and make them stop for a moment. Not too much text, because they won't take the time to read it. A picture, a couple of lines of text and a link to click that opens in a new tab (or window). This is a splash page.
Think of your splash page as an oversized banner for the site you are promoting. It should fit completely withing the surf window. If its too large and the surfer has to scroll down to read or click the link, it will not work! Surfers usually won't take the time to scroll down and see the whole page.
OK, I'm driving untargeted traffic to a splash page; now what?
Every person that clicks the link on your splash page is visiting your main page because they want more information. This is a targeted visitor! And we all know that targeted visitors convert better than random ones.
There will be many who visit your site and buy your item or sign-up for your program that would have never even noticed it had you been advertising your main page because they would have never taken the time to read it!
Optimize your credit usage at traffic exchanges.
At many exchanges, I get a better response from banner and text ads than I do from my splash pages. I convert unused traffic credits to banner and text credits (usually anywhere from 10 to 100 impressions per traffic credit). If I'm getting 30 banner imps for every traffic credit and I convert 200 credits I end up with 6000 banner views.
Many exchanges give you surf bonuses of free banner and text credits if you surf a certain number of sites. They usually have a tiered formula that gives you another block of credits for each level you attain, so the more you surf, the more impressions you'll earn.
Why do banner and text ads work better at some exchanges than splash pages?
The first problem is that most surfers are viewing multiple exchanges and switching between tabs with every click. They get a very small glimpse, at the most, of your splash page, but the one thing they look at is the surf bar.
They have to look at the surf bar to know where to click to move on to the next page. And what ads are on the surf bar? BANNER AND TEXT ADS!!! Usually your banner and text ads get more eyeballs on them than the actual pages being rotated.
A good example of this happened to me today. I put a new text link on an exchange (one only) for a site that I had been promoting heavily but had not had a sign up for in a couple of weeks. Within an hour of posting that 26 character text ad, I had received 4 clicks and 2 sign-ups from it!
Not all work that well, but it gives you an idea of how powerful they can be.
Try to keep your text links original. Don't use the same words as someone else unless you know that their ad has been converting like crazy...Then by all means: COPY IT!!! You can also custom tailor your ad for each exchange.
i.e. You are promoting an exchange that gives you cash for surfing and doesn't limit the number of pages that you can surf in a day. You want to place an ad on another site that gives cash bonuses for surfing but limits the number of pages you can surf each day and say something like this: Surf 225 Earn 10c No Limit
The above link is the exact link that I posted on Revolutionary Traffic this morning that brought me two sign-ups for Hover Traffic in an hour!
The thing to remember is to make your splash pages, text links and banners so that they make the viewer want to click and find out more. Keep them truthful (false promises only piss people off). When they sign-up or buy from you; over deliver and keep them happy and you'll develop a customer for life.
Showing posts with label traffic exchange. Show all posts
Showing posts with label traffic exchange. Show all posts
Wednesday, March 11, 2009
Sunday, February 1, 2009
Getting Referrals to Your Traffic Programs
Getting referrals to your traffic programs can be a daunting task for many marketers. Why should you even worry about referrals?
Referrals earn you traffic credits from their activity in most programs such as click exchanges. They can earn you commissions if they upgrade. Also many programs periodically pay you for sign-ups (usually $1 or less) even for free members.
Many traffic programs have downline builders, so your referrals get exposed to many other programs that you may be signed up to. Lastly, most click exchanges allow you to e-mail your downline. Using this feature gives you a ready list of prospects for your other programs.
How do I get those referrals?
The best way to gain referrals is to mail to your list. What? You don't have a list? If you're using any type of traffic exchange program, your first priority should be to build a mailing list.
You will need an autoresponder account. I use GetResponse and have never had any problems with mail delivery or spam complaints. They are very affordable at $17.97 per month.
You will also need something to give your prospects for subscribing to your list such as an eBook or video. You can visit many giveaway events and find a suitable product for free. Try and get something with Private Label Rights so you can edit it to your own style and put your own name on it.
You will also need a web host. 000 Webhosts provides a free account with more than enough bandwith and storage for your efforts. No ads or annoying pop-ups to disturb your prospects. They will try to get you to upgrade to a paid account, but for your list building efforts the free one will do just fine.
I don't have a list yet. What can I do now?
You have many options. What do users of traffic exchanges all have in common? Thay all are looking for ways to generate more traffic to their sites!
Most exchanges provide you with splash pages. Use those splash pages to advertise on your other sites and get people to sign-up under you. If they exchange has splash pages that use your picture, use them! It not only helps to brand your image in peoples minds, but splash pages with your picture convert better than those without. People feel better about signing up for something if they can see who they are dealing with.
Use solo ads on text ad exchanges and credit-based safelists. Solo ads with well written letters convert better than splash pages. Use credit based systems so that even if they don't read your message,the people are still clicking your link and visiting your sites.
Join list builders like List Joe and List Auction. These will allow you to mail to prospects once a week as a free member (more often and to more people if you upgrade). They are both credit based and get better response than places like List Bandit (although I do get sign-ups from there too).
Join Top Tier Traffic. If you haven't looked at it, this is the most innovative click exchange to come along. The more active you are, the bigger your downline. You can earn a downline to mail to and earn you credits even if you refer no one! The more active you are the bigger your downline will be. There is a reason why nearly 9000 people signed up in the first 30 days!
Use web 2.0 sites like Youtube and blogs to generate traffic to your sign-up pages. I belong to several social networks and frequently use my blogs there to tell people about new traffic programs. You can also start user groups on sites like Myspace and Facebook to help grow your downlines.
There are numerous ways to build your downlines at traffic programs. When it all comes to a head, the best way is to build a responsive list to mail to when you have something to offer. Don't abuse the list and send tons of offers every week. Keep them happy (throwing an occassional freebie their way helps) and they will be more likely to read your messages and respond to your offers.
Referrals earn you traffic credits from their activity in most programs such as click exchanges. They can earn you commissions if they upgrade. Also many programs periodically pay you for sign-ups (usually $1 or less) even for free members.
Many traffic programs have downline builders, so your referrals get exposed to many other programs that you may be signed up to. Lastly, most click exchanges allow you to e-mail your downline. Using this feature gives you a ready list of prospects for your other programs.
How do I get those referrals?
The best way to gain referrals is to mail to your list. What? You don't have a list? If you're using any type of traffic exchange program, your first priority should be to build a mailing list.
You will need an autoresponder account. I use GetResponse and have never had any problems with mail delivery or spam complaints. They are very affordable at $17.97 per month.
You will also need something to give your prospects for subscribing to your list such as an eBook or video. You can visit many giveaway events and find a suitable product for free. Try and get something with Private Label Rights so you can edit it to your own style and put your own name on it.
You will also need a web host. 000 Webhosts provides a free account with more than enough bandwith and storage for your efforts. No ads or annoying pop-ups to disturb your prospects. They will try to get you to upgrade to a paid account, but for your list building efforts the free one will do just fine.
I don't have a list yet. What can I do now?
You have many options. What do users of traffic exchanges all have in common? Thay all are looking for ways to generate more traffic to their sites!
Most exchanges provide you with splash pages. Use those splash pages to advertise on your other sites and get people to sign-up under you. If they exchange has splash pages that use your picture, use them! It not only helps to brand your image in peoples minds, but splash pages with your picture convert better than those without. People feel better about signing up for something if they can see who they are dealing with.
Use solo ads on text ad exchanges and credit-based safelists. Solo ads with well written letters convert better than splash pages. Use credit based systems so that even if they don't read your message,the people are still clicking your link and visiting your sites.
Join list builders like List Joe and List Auction. These will allow you to mail to prospects once a week as a free member (more often and to more people if you upgrade). They are both credit based and get better response than places like List Bandit (although I do get sign-ups from there too).
Join Top Tier Traffic. If you haven't looked at it, this is the most innovative click exchange to come along. The more active you are, the bigger your downline. You can earn a downline to mail to and earn you credits even if you refer no one! The more active you are the bigger your downline will be. There is a reason why nearly 9000 people signed up in the first 30 days!
Use web 2.0 sites like Youtube and blogs to generate traffic to your sign-up pages. I belong to several social networks and frequently use my blogs there to tell people about new traffic programs. You can also start user groups on sites like Myspace and Facebook to help grow your downlines.
There are numerous ways to build your downlines at traffic programs. When it all comes to a head, the best way is to build a responsive list to mail to when you have something to offer. Don't abuse the list and send tons of offers every week. Keep them happy (throwing an occassional freebie their way helps) and they will be more likely to read your messages and respond to your offers.
Monday, March 24, 2008
Let Me Show You How to Get Unlimited Traffic... for Free!
We all know that driving traffic to our websites is the most important part of internet marketing. In fact many websites still struggle to get 100 or more visitors a day. It doesn't have to be this way... there is a solution for this problem...
... it's called: Easy Viral Traffic
With the new Easy Viral Traffic Program you can drive unlimited traffic to your website for free. Everybody can apply the well guarded secret techniques to build a never ending stream of free traffic to any website.
Signup now: http://viralexchange.biz/link/evtjv
At the Easy Viral Traffic program you get everything you need to create a huge traffic empire:
* Secret Traffic reports
* Unique Traffic Downline Builder
* Secret Web 2.0 Marketing Strategies
* Viral Traffic Ebooks
* Products To Sell or Giveaway
And guess what... you get if for free!
How cool is that?
Signup below, it only takes you a minute and you can start building your viral traffic!
http://viralexchange.biz/link/evtjv
... it's called: Easy Viral Traffic
With the new Easy Viral Traffic Program you can drive unlimited traffic to your website for free. Everybody can apply the well guarded secret techniques to build a never ending stream of free traffic to any website.
Signup now: http://viralexchange.biz/link/evtjv
At the Easy Viral Traffic program you get everything you need to create a huge traffic empire:
* Secret Traffic reports
* Unique Traffic Downline Builder
* Secret Web 2.0 Marketing Strategies
* Viral Traffic Ebooks
* Products To Sell or Giveaway
And guess what... you get if for free!
How cool is that?
Signup below, it only takes you a minute and you can start building your viral traffic!
http://viralexchange.biz/link/evtjv
Wednesday, March 5, 2008
Introduction to Traffic Generation
Today, I want to discuss the various things that you need to check to ensure that your site is ready to receive traffic.
Think of this: If you were expecting company at your home, there are certain things you might do in advance. You would make sure your home was clean, that there was fresh soap and clean hand towels in the bathroom, and you might prepare some snacks, or even an entire meal.
Preparing your website follows the same concept. You want to make sure that things are neat and tidy. Make sure that your navigation follows a logical sequence. Make sure that you have plenty of good content, and that everything is spelled correctly.
You also want your visitors to be able to participate in your site – to take action. Look at each page, and determine what type of action your visitors can take. Do you have a forum or blog? Do you conduct polls or surveys? Do you have a subscribe box for your opt-in list on every page of your site? Make absolutely sure that your website is ready for company! Also make sure that your pages lead your visitors to take the action that you want them to take, no matter what that action may be.
That is the first and most essential step of traffic generation. If your site isn’t pleasing and welcoming, any traffic generation activities you do from this point on are wasted! Take the time, and put forth the effort to make your site as good as possible – and learn to look at it from your visitor’s point of view!
After you do this, make sure that you are using all of the best known Search Engine Optimization techniques, such as making sure that you have clean HTML code, that you’ve used your keyword effectively, that you have keyword rich text links and alt tags, and that the title of your website, in your HTML code, has your main keyword or phrase as well. Take some time to explore SEO techniques, so that you can draw natural search traffic as well.
Once your website is ready for company, you are ready to start inviting that company. You do not need any special tools for traffic generation. What you need is your computer, an Internet connection, your mind, a willingness to do the work, and knowledge. That’s all it takes.
Keep watching. There will be more traffic generation installments coming soon. Or, if you would like my full traffic generation eCourse for free you can click here to subscribe to the Hammer Traffic Letter. If you subscribe now you will also get my report on Traffic Exchange Secrets.
While you're clicking on links check out my friend Guido Nussbaum's new site: Easy Viral Traffic. You can use his strategies and download builder to amass huge amounts of free traffic at exchanges.
Think of this: If you were expecting company at your home, there are certain things you might do in advance. You would make sure your home was clean, that there was fresh soap and clean hand towels in the bathroom, and you might prepare some snacks, or even an entire meal.
Preparing your website follows the same concept. You want to make sure that things are neat and tidy. Make sure that your navigation follows a logical sequence. Make sure that you have plenty of good content, and that everything is spelled correctly.
You also want your visitors to be able to participate in your site – to take action. Look at each page, and determine what type of action your visitors can take. Do you have a forum or blog? Do you conduct polls or surveys? Do you have a subscribe box for your opt-in list on every page of your site? Make absolutely sure that your website is ready for company! Also make sure that your pages lead your visitors to take the action that you want them to take, no matter what that action may be.
That is the first and most essential step of traffic generation. If your site isn’t pleasing and welcoming, any traffic generation activities you do from this point on are wasted! Take the time, and put forth the effort to make your site as good as possible – and learn to look at it from your visitor’s point of view!
After you do this, make sure that you are using all of the best known Search Engine Optimization techniques, such as making sure that you have clean HTML code, that you’ve used your keyword effectively, that you have keyword rich text links and alt tags, and that the title of your website, in your HTML code, has your main keyword or phrase as well. Take some time to explore SEO techniques, so that you can draw natural search traffic as well.
Once your website is ready for company, you are ready to start inviting that company. You do not need any special tools for traffic generation. What you need is your computer, an Internet connection, your mind, a willingness to do the work, and knowledge. That’s all it takes.
Keep watching. There will be more traffic generation installments coming soon. Or, if you would like my full traffic generation eCourse for free you can click here to subscribe to the Hammer Traffic Letter. If you subscribe now you will also get my report on Traffic Exchange Secrets.
While you're clicking on links check out my friend Guido Nussbaum's new site: Easy Viral Traffic. You can use his strategies and download builder to amass huge amounts of free traffic at exchanges.
Wednesday, February 20, 2008
How to Generate Traffic Using Only Free Methods
How To Generate Traffic Using Only Free Methods
Putting up a company would of course require a lot of things, to get straight to the point, you need a capital. To make money requires money as well. But of course, with the versatility the internet offers, there are many ways you could find that could help optimize the potential of your site or business in generating traffic.
While there are ways to jumpstart your traffic flows, many sites don’t have the resources that others have to generate more traffic for your site. Well, you don’t have to spend a cent; all you need is the proper mindset and a lot of eagerness. You also must have the drive and perseverance to do hard work and research to generate more traffic for your site.
How sweet it is to have more traffic for your site without spending a single cent. Now it’s a sure thing that many sites have articles that offer tips and guidelines in how to generate traffic using only free methods. Because it is possible, you don’t need to speed a single cent, it may take time, to say honestly, I’m not going to beat around the bush with you. You get better chances by paying for your advertisements, but at least you get a fighting chance with some of these free methods I’m about to tell you.
Take advantage of online forums and online communities. The great thing about forums and online communities is that you can target a certain group that fits the certain demographic that you are looking for. You can discuss about lots of things about the niche that you represent or offer. Another great advantage is that you know what you are getting into and you will be prepared.
With online communities and forums you can build a reputation for your company. Show them what you are made of and wow them with your range of expertise about the subject, with that you can build a reputation and build trust with the people in your expertise and knowledge.
You can also make use of newsletters. Provide people with a catalog of your products and interesting and entertaining articles. If you make it really interesting and entertaining, more people will sign up for your newsletter and recommend it to other people. The more people who signs up for your newsletter, the more people there will be that will go to your site increasing your traffic.
Another great idea is trading links with other sites. You don’t have to spend a cent. All you have to do is reach an agreement with another webmaster. With exchanging links, the efforts both sites do will benefit both sites. Every traffic that goes to the site could potentially click on the link of your site and visit your site as well. This works well especially when both sites feature the same niche.
Write articles that could pique the attention of people that have interest in your product. Try writing articles that will provide tips and guides to other aficionados. Writing articles that provide good service and knowledge to other people would provide the necessary mileage your traffic flow needs.
Many sites offer free submission and posting of your articles. When people find interest in your articles they have a good chance of following the track by finding out where the article originated. Include a link or a brief description of your company with the article and there’s a great probability that they will go to your site.
Write good content for your site. Many search engines track down the keywords and keyword phrases your site uses and how they are used. It is not a requirement that a content should be done by a professional content writer. You could do your on but you have to make content for your site that is entertaining as well as informational. It should provide certain requirements as well as great quality.
Generally, internet users use search engines to find what they are looking for. Search engines in return use keyword searching in aiding their search results. With the right keywords, you could get high rankings in search engine results without the costs.
All of these methods and more will drive more traffic to your site for free. All it takes is a bit of effort and extended man hours. Learn all you can about the methods depicted here and you will soon have a site with a great traffic flow without the usual costs that come with it.
Putting up a company would of course require a lot of things, to get straight to the point, you need a capital. To make money requires money as well. But of course, with the versatility the internet offers, there are many ways you could find that could help optimize the potential of your site or business in generating traffic.
While there are ways to jumpstart your traffic flows, many sites don’t have the resources that others have to generate more traffic for your site. Well, you don’t have to spend a cent; all you need is the proper mindset and a lot of eagerness. You also must have the drive and perseverance to do hard work and research to generate more traffic for your site.
How sweet it is to have more traffic for your site without spending a single cent. Now it’s a sure thing that many sites have articles that offer tips and guidelines in how to generate traffic using only free methods. Because it is possible, you don’t need to speed a single cent, it may take time, to say honestly, I’m not going to beat around the bush with you. You get better chances by paying for your advertisements, but at least you get a fighting chance with some of these free methods I’m about to tell you.
Take advantage of online forums and online communities. The great thing about forums and online communities is that you can target a certain group that fits the certain demographic that you are looking for. You can discuss about lots of things about the niche that you represent or offer. Another great advantage is that you know what you are getting into and you will be prepared.
With online communities and forums you can build a reputation for your company. Show them what you are made of and wow them with your range of expertise about the subject, with that you can build a reputation and build trust with the people in your expertise and knowledge.
You can also make use of newsletters. Provide people with a catalog of your products and interesting and entertaining articles. If you make it really interesting and entertaining, more people will sign up for your newsletter and recommend it to other people. The more people who signs up for your newsletter, the more people there will be that will go to your site increasing your traffic.
Another great idea is trading links with other sites. You don’t have to spend a cent. All you have to do is reach an agreement with another webmaster. With exchanging links, the efforts both sites do will benefit both sites. Every traffic that goes to the site could potentially click on the link of your site and visit your site as well. This works well especially when both sites feature the same niche.
Write articles that could pique the attention of people that have interest in your product. Try writing articles that will provide tips and guides to other aficionados. Writing articles that provide good service and knowledge to other people would provide the necessary mileage your traffic flow needs.
Many sites offer free submission and posting of your articles. When people find interest in your articles they have a good chance of following the track by finding out where the article originated. Include a link or a brief description of your company with the article and there’s a great probability that they will go to your site.
Write good content for your site. Many search engines track down the keywords and keyword phrases your site uses and how they are used. It is not a requirement that a content should be done by a professional content writer. You could do your on but you have to make content for your site that is entertaining as well as informational. It should provide certain requirements as well as great quality.
Generally, internet users use search engines to find what they are looking for. Search engines in return use keyword searching in aiding their search results. With the right keywords, you could get high rankings in search engine results without the costs.
All of these methods and more will drive more traffic to your site for free. All it takes is a bit of effort and extended man hours. Learn all you can about the methods depicted here and you will soon have a site with a great traffic flow without the usual costs that come with it.
Saturday, January 12, 2008
Using Traffic Exchanges to Build Your Downline
I am a member of over 50 Traffic Exchanges. Do I use them all on a regular basis? No. There are 10 to 15 that I use weekly. Then why belong to the other exchanges? To build downlines.
I usually will surf all of the exchanges that I belong to at least once a month. Those that I do not use very much only have my ads for the better exchanges that I use running on them. Why? To build downlines.
How does building downlines at traffic exchanges help my other businesses? Most traffic exchanges give you the ability to e-mail your downline once per week or more. If you can get your downline to opt-in for a proposal on one of your other businesses or to, say, a weekly newsletter from you; then you have opened up a large number of prospects.
What is the one thing that people who use the traffic exchanges look for? Ways to get more traffic. So it makes sense that building a downline through traffic exchanges is easier than trying to build one through your other businesses on the exchanges. Even on my more effective exchanges; 75% or better of my ads are focused on the other exchanges that I belong to.
Build that downline. Send opt-in e-mails to your people. Build your list and watch your other businesses grow.
I usually will surf all of the exchanges that I belong to at least once a month. Those that I do not use very much only have my ads for the better exchanges that I use running on them. Why? To build downlines.
How does building downlines at traffic exchanges help my other businesses? Most traffic exchanges give you the ability to e-mail your downline once per week or more. If you can get your downline to opt-in for a proposal on one of your other businesses or to, say, a weekly newsletter from you; then you have opened up a large number of prospects.
What is the one thing that people who use the traffic exchanges look for? Ways to get more traffic. So it makes sense that building a downline through traffic exchanges is easier than trying to build one through your other businesses on the exchanges. Even on my more effective exchanges; 75% or better of my ads are focused on the other exchanges that I belong to.
Build that downline. Send opt-in e-mails to your people. Build your list and watch your other businesses grow.
Saturday, December 29, 2007
The Best 1:1 Manual Traffic Exchanges
These sites are all 1:1 exchanges that I use on a daily basis.
EasyHits4u is consistently in the top three on Traffic Hoopla. They will deliver your traffic very quickly. 20 second timer.
Traffic Swarm gives you targeted traffic. If you are looking to build your downline in an affilliate or multi-level program; this is where I have had my best conversion rate. 20 second timer.
Traffic Co-Op is a relatively new site. The benefits you get as a free member are better than most sites paid memberships. Free Banner and Text ads. 500 sign-up credits. 1000 credits for each new referral. Progressive surfing starts at 1:1 and increases every 30 pages by .05. Plus they have a carry over for their regular surfers. I started surfing today at 1:1.5 and by the time I finished my session was getting 1:2.05. 15 second timer.
Webmasterquest is one that I recently started using. Pretty straight forward site. 30 second timer is the only drawback.
EZsurf4Hits is another one that I recently began using. 10 second timer and no annoying match the pic or word. Just click on 'Click Here' and you're on your way.
Check one or all of them out. If you want to make the most of your time; sign-up for all five and surf them all at the same time and watch the traffic pour into your site.
Here is a new one thats been working for me real well. Rockin Clix has a 1:1 progressive surf bar with a carry-over bonus for surfing everyday. Daily, weekly and monthly surf contests. Weekly lottery drawings. Tons of bonuses. Free banner and text ads. And thats the free membership! Gold membership is just 5 dollars per month and gives you a 1:2 surf ratio and all surf bonuses are doubled! You can also list ten sites, banners and text link ads instead of 5 with the free membership.
EasyHits4u is consistently in the top three on Traffic Hoopla. They will deliver your traffic very quickly. 20 second timer.
Traffic Swarm gives you targeted traffic. If you are looking to build your downline in an affilliate or multi-level program; this is where I have had my best conversion rate. 20 second timer.
Traffic Co-Op is a relatively new site. The benefits you get as a free member are better than most sites paid memberships. Free Banner and Text ads. 500 sign-up credits. 1000 credits for each new referral. Progressive surfing starts at 1:1 and increases every 30 pages by .05. Plus they have a carry over for their regular surfers. I started surfing today at 1:1.5 and by the time I finished my session was getting 1:2.05. 15 second timer.
Webmasterquest is one that I recently started using. Pretty straight forward site. 30 second timer is the only drawback.
EZsurf4Hits is another one that I recently began using. 10 second timer and no annoying match the pic or word. Just click on 'Click Here' and you're on your way.
Check one or all of them out. If you want to make the most of your time; sign-up for all five and surf them all at the same time and watch the traffic pour into your site.
Here is a new one thats been working for me real well. Rockin Clix has a 1:1 progressive surf bar with a carry-over bonus for surfing everyday. Daily, weekly and monthly surf contests. Weekly lottery drawings. Tons of bonuses. Free banner and text ads. And thats the free membership! Gold membership is just 5 dollars per month and gives you a 1:2 surf ratio and all surf bonuses are doubled! You can also list ten sites, banners and text link ads instead of 5 with the free membership.
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